H&H Group has acquired the advertising agency Pyramid, the digital agency Petra and the brand agency Graal from Hemon i Helsingborg AB. The agency group will be part of the business area within H&H Group that focuses on data- and insight-driven digital communication and marketing.
The acquired agencies have an agency income of SEK 90 million and around 70 employees in offices in Helsingborg, Stockholm, Helsinki, Hamburg and Gdansk. The agencies have a unique combination of expertise in branding, communication and digital solutions.
The agencies joined H&H Group on June 1 and add value to the entire H&H Group and their customers through their unique B2B offering in several markets.
HWF Advokater acted as legal advisor to Hemon i Helsingborg AB in the transaction.